Sonja App Management Consulting
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Sonja App

The Challenges

The markets for many products and services are saturated. Target groups, customer demands, competitive environments and legal requirements are changing all the time.

Furthermore, the number of sales and communication channels is growing permanently. Companies are forced to consider all these circumstances when creating their marketing mix.

To be competitive in the long term they have to observe the market all the time and the development of innovative marketing solutions is a must.

Our Service Offerings
  • Management consulting relating to strategy, organization and processes in the area Marketing
  • Market analysis
  • (Online) market research
  • Benchmarking
  • Market entry stratgies (especially for the Spanish market)
  • Product Information Management (PIM) as the basis for multi-channel marketing
  • Integrated communication concepts and multi-channel management
  • Analysis and optimization of websites and portals
  • Performance review of marketing activities
  • Support regarding the evaluation of IT systems and partners
  • Project management
  • Change management
  • Training and coaching
  • Interim management

Your Benefits
  • Sales increase via innovative strategies as well as multi-channel sales and communication concepts
  • Optimization of the time to market factor when launching new products and services
  • Cost-cutting due to process optimization
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